Daily · 9:00
Track competitor mentions
Reads alerts and the web, then posts who said what and why it matters.
Web searchMCP
AI brand monitoring agentHear what people say about you.
Each morning it looks for new mentions of your brand on the web and in your alert emails, sorts them by tone, and posts the ones that need a person to Slack.
Your first signup includes $50 in free credits.
Daily · 8:00
Watch mentions of your brand
- Reads
- Web search, alert emails
- Grows
- A daily mention digest
- Lands in
- Slack
Ask for it once, in plain words.
No flowchart to draw. Describe the job in chat. TulipFarm sets up the agent and its workflow, and shows you both before anything runs.
You
Every day at 8, search the web and my alert emails for new mentions of our brand. Sort them into praise, questions and complaints. Post the ones that need a reply to #brand.
TulipFarm
I made an agent called Brand watcher and a daily 8:00 schedule. It reads Gmail and web search through a Custom MCP connection. Posting to Slack asks you first. Activate it?
ActivateEdit first
One morning, start to finish.
Every run is saved as an agent task you can open, check and rerun.
- Schedule
Every day at 8:00
Run startedStarted - Reads
Alert emails in Gmail
6 alerts - Searches
The web for new mentions
18 results - Sorts
Praise, question or complaint
11 mentions kept - Asks first
Post the digest to Slack
Approved - Posts
Message in Slack
Delivered 8:03Completed
What lands in Slack at 8:03.
Only the mentions that need a person, each with a link and a suggested reply.
#brandBrand watcher APP · 8:03
Brand mentions · 11 new, 3 need a reply
Question · a forum post
- Someone asks how our export works.
- Suggested reply: link to the help page.
Complaint · a review site
- A user says setup took too long.
- Suggested reply: offer help by email.
Praise · a social post
- A short thank-you. No reply needed.
What gets planted.
Three parts you own and can change at any time.
- Agent
Brand watcher
Finds mentions and sorts them by tone.
- Skill
Reply rules
When to reply, who answers, what to avoid.
- Workflow
Daily 8:00
Runs each morning with your access.
Uses
- Web searchMCPWeb search
- Gmail
- Slack
Add if you use it
Google Sheets- Web scraperMCPWeb scraper
HubSpot
It reads quietly. It asks before it acts.
Reads without asking
- Alert emails in Gmail
- Web results for your brand names
- Past digests, to skip repeats
Asks you first
- Posting the digest to Slack
- Replying to anyone
- Adding rows to a sheet
It uses your own connections, so it never sees more than you can.
Grow it your way.
Alert on bad news
Add a faster run that pings a person when a complaint spikes.
Log the tone
Save each mention to a sheet and watch the mix over a quarter.
Draft replies
Ask for reply drafts that a person edits before anything is sent.
Questions, answered.
How does it search the web?
Through a Custom MCP connection. Web search is not built in. You connect an app with an MCP server, choose none, OAuth or an API key, and review each tool before an agent can use it.
Will it reply for me?
No. It suggests replies. Sending or posting anything asks you first.
Will it find everything?
No. It finds public pages that search can reach and what your alerts send. Private groups and closed apps are out of reach.
- Web searchMCP
Mondays · 8:00
Collect what customers are saying
Pulls feedback from tickets and forms into themes and quotes.
On request
Research anything, with sources
A question in, a cited brief out, saved to Docs.
Web searchMCP
Your name, always in earshot.
Public beta, open to everyone. Your first signup includes $50 in free credits.